The contemporary hotel, within a world of globalized tourism industry, is expected to evolve rapidly, from its traditional role of simply providing hospitality to a dynamic and complex combination …
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Nowadays, the influence of Instagram in our lives is undeniable. This powerful Social Medium has become a marketing strategy tool for many industries. Particularly in the tourism industry, Instagram has …
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Hotelier Academy will analyze one of the most evolving trends in the global hospitality market, in collaboration with Scent Plus, a well-established company in the field of Scent Marketing. Hotelier …
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Technology moves quickly. And for hoteliers, knowing what advancements will be beneficial and what could prove harmful, can be extremely difficult. No solution currently exemplifies this better than chatbots. The …
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The global hospitality industry is constantly affected by new trends and developments. Nowadays, the “classic” room facilities have turned into a more modern, customer-friendly, personalized, and smart environment. But which …
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Associations of a corporate chain tend to create ambiguous reactions. On one hand, the fact that the hotel is part of a bigger family of hotels guarantees a certain level …
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